Optimizing Content for Agents

The new SEO is giving agents data in a format that works. I am a big fan of markdown and favour text over static site generators like Jekyll over huge bloated JavaScript frameworks.

The implementation today is simple: content negotiation. When a request comes in with Accept: text/markdown, you can confidently assume you have an agent. That’s your hook, and now it’s just up to you how you optimize it.

»David Cramer →